I've been meaning to do this for a while, but never took the time to exit from the interstate and take a picture of a similar billboard in Minneapolis.
Fortunately I knew this billboard in Phoenix was coming up, and had my camera at the ready and was able to take a snapshot of it.
Kids (and parents stupid enough to pay for their kids' ways through college), let me explain something to you.
If the colleges have to BUY BILLBOARD SPACE to advertise their degrees, chances are it's a worthless school and a worthless degree. The "Carlson School of Management" had a billboard up for its MBA program in St. Louis Park. Do you REALLY think Harvard and Yale have to resort to this? MIT I doubt buys commercial ads on daytime TV. And I seriously doubt The Chicago School of Economics has infomercials running on late-night TV.
Do yourselves a favor, do not attend schools that advertise on billboards. Also, do yourselves another favor and read my super awesome book. It's definitely worth more than an MBA from the "Carlson School of Management" and a heck of a lot cheaper too.